WARC - World Advertising Research Center

Services provide intelligence from more than 30 international sources including Admap and the Advertising Association. In all areas of marketing communications the service has over 25,000 articles, case studies, research reports and summaries, best practice papers, practical guides, daily news and more.

Spatial Coverage: 
International
Data Creator: 
World Advertising Research Center
Time Period: 

1981 - present

Documentation: 

Online help, demo, and FAQs available.

Format: 

The majority of data can be downloaded in Excel or PowerPoint.

Data Access: 

Directly available to Edinburgh University users via EASE.